November 7th, 2014… Seth’s
blog and a conversation with Bill
Carmody. I write better than I speak. Words pour out on pages in 5 minutes
or less when I’m inspired. The universe was telling me that the only thing
holding me back was… me. The difference between me and Seth or me and Bill?
They were writing and sharing. I wasn’t.
Almost 6 months later, here I am flying the friendly skies
writing my first blog post. A list of ideas in my notebook. All around the
customer experience. That innate ability to know what your customers want. Connect
with them on a human level. And deliver an experience that surprises and
delights.
How do I define customers? Customers are anyone you interact
with where you deliver an experience, professionally and personally. In
marketing, customers are not only the people that buy our product, but as
important, our sales teams. After all, what marketing creates has to help the
sales team connect better with customers.
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